who are the stakeholders of easyjet

Stakeholder analysis, Stakeholder Relationships Premium I/ Easy Jet : General Overview Germany [104], On 19 November 2019 EasyJet ordered an additional 12 A320neo, taking the total neo orders, including the A321neo, to 159. Since its launch the site had taken more than 800000 bookings by March 2000. Easyjet stakeholders. They contracted to buy 12 brand new 737s from Boeing in 1997. With number 1 and 2 market share positions in key airports across Europe this year EasyJet have been voted one, Premium Updated: Feb 28th, 2023. Other uncategorized cookies are those that are being analyzed and have not been classified into a category as yet. Customers - they would want cheap flights that are comfortable and safe. A stakeholder is a person group or organization that has interest or concern in an organization. 1. [118], Three distinct loyalty products are offered, tailored towards business and frequent flyers. Southwest Airlines London Gatwick Airport Table of Contents [29] This acquisition was valued at 103.5million, and was used by the airline to expand its operations at Gatwick,[30] and to establish a base at Manchester Airport. Thu 28 May 2020 04.59 EDT. [72][73], EasyJet has campaigned for the UK to replace air passenger duty (APD) with a new tax that would vary depending on distance travelled and aircraft type. The organization can be of any kind meant to realize certain goals by the society. 3.1.4 Payment period 5 Thomas Reynaert, Managing Director, Airlines for Europe (A4E) [53] It also announced its first annual loss during the 25 year history of the company. Introduction The series, while not always portraying the airline in a positive light, did much to promote it during this time. Internal stakeholders are people who are on the inside of the business that already serve the organisation these include staff managers board members etc. Over 8000 employees are working for the company which contain 2000 pilots and 4500 cabin crew. Internal stakeholders are, as the name suggests, stakeholders that exist inside a business. EasyJetHotels offers accommodation products throughout the airline's network. 2.6.2.1 Employee protection laws (discrimination and health and safety) Easyjet Plc. easyJet | IBM Competition They also offer other advantages to business passengers as for example: boarding the plane among the first, going through fast-track . Between 2003 and 2007, it opened additional bases in Germany, France, Italy, and Spain, establishing a presence in continental Europe. In 2006, the airline did not always refund tickets in a timely fashion. [102] The company took delivery of the first A321neo on 18 July 2018 at the Farnborough International Airshow. [22], On 5 November 2000, EasyJet was floated on the London Stock Exchange. The Airline business segment operates its route network. Good Essays. Easyjet Plc managers can use Porter Five Forces to understand how the five competitive forces influence profitability and develop a strategy for enhancing Easyjet Plc competitive . The cookie is used to store the user consent for the cookies in the category "Performance". Initially they started off with two leased aircraft that only flied from Luton to Edinburgh and Glasgow. [106][107], EasyJet has previously operated the following aircraft:[108], Initially, booking was by telephone only; as a means of promoting this, all of the airline's aircraft were painted with the booking telephone number. INTRODUCTION Ryanair, report is based on EasyJet founded in 1995 by Stelios Haji-Ioannou. [124][125], On 6 November 2010, the airline started a venture with Low Cost Travel Group, to offer flights dynamically packaged with Low Cost Travel Group's accommodation through the EasyJet Holidays website. 3.5.1 Check-in 9 Government grants permission to purchase new Aircrafts. Start a PESTEL analysis for the general business environment of EasyJet. An example of this is when ''Go'' a budget airline owned by British Airways was taken over by EasyJet in 2002. They also want to create business opportunities that set them apart from competition and also to provide value for their stakeholders. What we do. Competition [25], In March 2013, EasyJet was promoted to the FTSE 100; during the same month, the company launched its 100th route from Gatwick Airport, offering flights directly from London to Moscow. [24] However, in April 2006, the threat of takeover receded as FL sold its stake for 325million, securing a profit of 140m on its investment. EasyJet Pricing Strategy: Should Low-Fare Airlines Offer Last-Minute Deals? However, you may visit "Cookie Settings" to provide a controlled consent. Easyjet also managed to lower its underlying pre-tax loss increasing its cash-flow by million to million Easyjet is a low-cost airline with headquarters in Londons Luton Airport. [18] EasyJet initially operated a pair of wet leased Boeing 737-200 aircraft, capable of seating 130 passengers. Haji-Ioannou criticised the airline's decision not to seek to cancel the outstanding Airbus order, claiming it would create an additional 4.5bn of capital which the airline could not afford to spend. It does not store any personal data. 4 min. who are the stakeholders of easyjet - mail.dynamictyping.dev The woman had been asked to switch seats twice in a row, to accommodate two ultra-Orthodox Jewish men. Total revenue ( million) 2,362.8 1,797.2 31.5%. All three of the hub's main airlines Wizz Air, Ryanair and easyJet also scrapped flights in and out of the . [6] It operates domestic and international scheduled services on 927 routes in more than 34 countries via its affiliate airlines EasyJet UK, EasyJet Switzerland, and EasyJet Europe. [17], EasyJet has its roots in the business activity of Greek-Cypriot Stelios Haji-Ioannou, who reportedly gained an interest in the aviation business after being approached as a potential investor in Virgin Atlantic's Greek franchisee. Marketing British Airways Easyjet stakeholders Rating: 7,8/10 1987 reviews EasyJet is a low-cost British airline that was founded in 1995 and has since become one of the largest . Stakeholder Britain is isolated on geographical conditions across the sea with other countries in the European continents so the aircraft is the most convenient mode of transportation. EasyJet derives the most from the perceived quality. 3.1.1 Price List 4 The perceived quality refers to; A customer opinion of a product value to him or her. easyJet shareholders voted to approve the purchase of 56 Airbus jets at an extraordinary general meeting on Wednesday. The marketing decisions of the industry are to an extent based on political decisions. Based on this evaluation, EasyJet exchanged 25 A319 orders for A320s in July 2008 and later removed the A321 aircraft from the fleet. younger fleet and advantaged fleet deal reducing ownership and maintenance costs. Political Factors EasyJet the company is a low cost airline looking to undercut traditional carriers that were already known and established in the industry. Easyjet was able to offset half the impact of higher fuel cost and deliver pre-tax profits of 123m. 5. Both airlines have adapted this model for the European market through further cost-cutting measures, such as not selling connecting flights or providing complimentary snacks on board. Some 2,208 customers had their . gold coast shark attack video; giant schnauzer service dog for sale Airline Low-cost carrier Airline, Stakeholders In other words, your project's stakeholders are the . Project Stakeholders - Who Are They & Why Are They Important? - Teamwork Most EasyJet Topics to Write about. Management Although the main threat in terms of competition for easyJet is the low-cost Irish company named Ryanair. However their expectations are plenty. Easyjet stakeholders Free Essays | Studymode Groups / individuals that are affected by and/or have an interest in the operations and objectives of the business and therefore a decline in fuel prices mean an opportunity to earn big profit margin (Flattou et al 2015). Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors. British Airways EasyJet the company is a low cost airline looking to undercut traditional carriers that were already known and established in the industry. [7] EasyJet plc is listed on the London Stock Exchange and is a constituent of the FTSE 250 Index. This includes treating employees, customers and suppliers fairly, avoiding polluting activities and contributing positively to the lives of people in the local area. A Share holder is an investor who has exchanged equity in the business for the investment; owning shares of stock in a corporation. Germany 1. Having objectives in a business is very important because it brings goals that the business needs to reach and also allows the company to be united. Stakeholder Background 3 Local community and pressure groups. Table of Contents. May / 15 2013. Low-cost carrier 3.5 Process 9 Stakeholder analysis DEVELOPMENT SUGGESTIONS Lecture : Pricing and Costing [17], On 10 September 2021, the company claimed it had rejected a takeover bid from rival Wizz Air. Airline, Britain S0263-2373(98)00059-0 0263-2373/99 $19.00 0.00 A Market Leader As Europes fourth largest airline car- rying more than 68 million passengers annually, easyJet has been highly suc- cessful in an increasingly competitive European travel market. but lacking of traditional service. The aim of this business is to provide and develop products for athletes of every ability and to make sure their products help athletes reach their potential. In 2017, EasyJet Plc flew 80.2 million passengers on flights that carried 86.7 million seats. ANALYSIS OF EASYJET'S BUSINESS AND FINANCIAL PERFORMANCE - Essays-Stock Employees - they want to be . Letter to shareholders from the Chairman of easyJet plc. Easyjet stakeholders Rating: 9,5/10 1687 reviews EasyJet is a low-cost British airline that was founded in 1995 and has since become one of the largest and most successful budget . Stakeholder The development prospects of low-cost airline like easyjet are promising the company is exploring in the dark becoming a good business success stories, Premium The international standard providing guidance on social responsibility, called ISO 26000, defines a stakeholder as an "individual or group that has an interest in any decision or activity of an organization." Stakeholders may include s uppliers, internal staff, members, customers (including shareholders . [116] Onboard sales are an important part of the airline's ancillary revenue; gifts such as fragrances, cosmetics, gadgets as well as duty free cigarettes, rolling tobacco and a large selection of spirits. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". It is very difficult to classify easyJet's social responsibility activities. EasyJet's biggest shareholder, the . In terms of cost leadership, easyJet takes the second position after Ryan. To simplify the process we suggest that you start by identifying groups that fall into one of four categories: organizational capital market product market and social. Answer (1 of 4): A number of these stakeholders can be Identified. [70][71], EasyJet has been criticised in Germany for not observing European Union law on compensation (and assistance to passengers) in cases of denied boarding, delays or cancellations (Regulation 261/2004). [117], The airline had previously provided in-flight entertainment (IFE) in some aircraft, such as the ex-GB Airways fleet, using drop-down screens on some Airbus aircraft; by 2018, all use of IFE had been discontinued. Airline [22], EasyJet's aircraft cabins are configured in a single class, high density layout. [41], On 19 May 2020, the company revealed that it had been the subject of a cyber-attack resulting in the release of the personal information of 9 million customers. Easyjet stakeholders.Then evaluate the other options which will bring to the fray better returns. This problem has been solved! Henderson, L. Neasham . The judgement that followed reprimanded the airline in April 2007 after it made comments that its aircraft created 30% less pollution per passenger than some of its rivals. easyJet is a European airline that uses its cost advantage and favorable network positions in strong markets to deliver low fares and operational efficiency on point-to-point routes, while offering friendly service to customers. [84] In May 2018, EasyJet confirmed that it was very close to achieving the required majority EU27 share ownership and that the UK government will nevertheless continue to consider it as a UK airline. [64] In late 2015, EasyJet started making use of artificial intelligence (AI) and big data for the purpose of improving efficiency, cutting costs, and enhancing the customer experience. This company bases its competitive strategy in cost leadership approach (supply same service at lower cost) and is double the size of easyJet in terms of profit. During 2017, 'Air Time' was introduced on some EasyJet Switzerland flights, which enables passengers to connect to watch a selection of films and read books through an on-board WiFi network; this service is provided by Rakuten. Its strategy of success entails focusing on the economical strategy. Its theory might affect the perception of air travel with the vision of building a customer focused brand. Better Essays. Hangar 89, built in 1974, has 30,000 square feet (2,800m2) of office space and can house three aircraft the size of an Airbus A319 at one time. Stelios Haji-Ioannou : The Founder of EasyJet - Your Tech Story [58] The airline has used a number of slogans since its establishment, including "The Web's Favourite Airline", "Come on, let's fly" and "To Fly, To Save" (a parody of British Airways' slogan "To Fly, To Serve"). We have taken ideas from Boeing, Airbus and the engine manufacturers and put them together." The other kind is more responsible where profit maximization is subject to ethical restraints, appropriate discharge of the company's social responsibility, and a balanced concern for the needs of all the stakeholders, not just the promoters. [40], In April 2020, EasyJet became involved in a dispute with its owner and largest shareholder, Stelios Haji-Ioannou. Modern aircraft fleet with unparalleled network. Johan Lundgren. Airline, Haji-loannou has founded the EasyJet Airline Company Limited in 1995. As argued by Sharma & Starik (12) a stake holder is that which is affected by the operation of an organization entirely or can affect the organization directly. . What are various methods available for deploying a Windows application? Customer, Airline Assignment Stock market who are the stakeholders of easyjet - digitalexpertzone.com Airline Low-cost carrier Read more: http://www.businessdictionary.com/definition/stakeholder.html#ixzz2PXLmU8iH [75], In July 2011, the airline tried to refuse carriage of a boy with muscular dystrophy because he had an electric wheelchair. 3.7.2 Managing, Premium Identify the key stakeholders for EasyJet. - essayZeus Stakeholders of easyjet Free Essays 2022-11-05. [38] In April 2020, EasyJet secured a 600 million loan from the UK Government with no environmental conditions attached. EasyJet hack: 'I've been left in complete limbo' - BBC News In the early 2000s McDonalds saw for the first, Premium A Brutally Honest easyJet Review [Read Before You Book!] - Happy to Wander [63] The propulsion system is said to comprise a series of eight electrically driven ducted fans that are buried in the wings, which are powered by numerous battery packs distributed underneath the cabin floor; it is claimed to possess a range of roughly 335 miles, suitable for about one-fifth of EasyJet's current city routes, and facilitate zero-emission flights, as well as being 50% quieter and 10% less expensive to operate than conventional jet airliners. EasyJet Company's Strategic Analysis and Marketing Essay Strategic management 3.7.1 Management 11 Low-cost carrier, EasyJet is originally discovered by a Greek named Sir Stelios - Loannou in 1995. EasyJet endeavours to respect the principles of the ILO . easyJet SWOT analysis - Is Sir Stelios strength, weakness - CAPA By September 2000 85% of total, Premium Harrison claimed that the EcoJet, combined with other improvements in the industry, would enable a 50% reduction in greenhouse gas emissions within eight years. To produce a set of recommendations in a written document about how McDonalds PLC can reduce its carbon footprint through the management of key stakeholder relationships. They Include * Government in its role as guardian of the national economy * Government in its role as regulatory authority * Government in its role as shareholder * Shareholders of airline companies * Managements of airline . Q1: How do easyJets marketing objectives and marketing mix strategy affect its pricing decision? [20], In March 1998, EasyJet purchased a 40% stake in Swiss charter airline TEA Basle for three million Swiss francs. As the employees watch the owners behaviour all the time. 3.1.5 Credit terms 5 The two organisations I will be looking at are Tesco and Macmillan. Primary or secondary. Easyjet was founded in 1995 by Sir Stelious Haji-Ioannou, it's a private limited company owned by Easy Group and it's also listed on the London Stock Exchange. Although the main threat in terms of competition for easyJet is the low-cost Irish company named Ryanair. EasyJet: Making Travel Easy and Affordable Collect and evaluate economic factors which might influence EasyJet general business environment. Stakeholders can affect or be affected by the organizations actions objectives and policies. We use our cost advantage, operational efficiency and leading positions in primary airports to deliver low fares, seamlessly connecting Europe with the warmest welcome in the sky. 2.6.2 Legal factors that influence Easyjet Plc. Brief The primary driver of the cost is the re-registering of aircraft in an EU AOC jurisdiction. Southwest Airlines [113][114][115], EasyJet does not provide complimentary meals or drinks on its flights (except for some occasional charter flights operated by the airline). In the UK the first restaurant opened in 1974 and now in the UK stores alone the chain serves 2.5 million customers daily. EasyGroup Holdings Ltd, the investment vehicle of the airline's founder, Greek-Cypriot businessman Stelios Haji-Ioannou,[8] is the largest shareholder with a 15.27% stake (as of September 2021). The first aircraft, an Airbus A320, was re-registered as OE-IVA. Who are EasyJet stakeholders? TABLE CONTENT ii Motivational and inspirational DON SULL London Business School and Commentators Constantinos Markides Walter Kuemmerle Luis Cabral. Once Haji-Ioannou saw the results, he changed his mind and an e-commerce website capable of offering real-time online booking went live in April 1998; this was the first such website for a low-cost carrier in Europe. Consequently, easyJet announced a partnership with Airbus on a joint research project into zero-emission hydrogen aircraft. 4.1.1. 1. This principle became a cornerstone of EasyJet's operations. A stakeholder is someone who holds and interest in the company. They want an affordable price for the flight and in-flight products, as well as a safe, smooth journey. This is particularly shared among young travellers and several business travellers. Easyjet Plc. Figure 1: EasyJet stakeholder map. Stakeholder Main Interests, Premium and Telephone Stakeholder easyJet Shareholders Approve 56-Aircraft Airbus A320neo Order It is more suitable for students and ordinary income people. Table of Contents [10 marks] b) Explain the positioning of each stakeholder and the strategic implications for EasyJet. Easyjet stakeholders. The company offer a number of services from package holidays to car hires bookable via the easyjet.com website the 3rd most searched for airline on a global scale (Google Analytics). EasyJet operates 580 routes around all of Europe and 104 between Europe and airports in northern Africa. Shareholder Recommendations: 15 WHAT ARE YOUR RESPONSIBILITIES TOWARDS EACH OF THE STAKEHOLDERS? [21], Until October 1997, all of EasyJet's aircraft were operated by GB Airways, and subsequently by Monarch Airlines and Air Foyle, as EasyJet had not yet received its Air Operator's Certificate. Bennett. Easyjet PLC is a United Kingdom-based holding company engaged in providing flights and package holidays, principally in Europe. Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. Southwest Airlines. [39] In June 2020, EasyJet announced their intention to resume flights, flying half of their routes in July 2020 and up to 75 per cent in August 2020, though with reduced frequency. What are airline stakeholders? - Quora History of the Internet, look of easyJet and will also discuss an analytic research that was made to demonstrate aspects of the history of the airline along with the marketing strategy and brand strategy used and implemented by the low-budget airline. Economical impacts 6 Stock, A stakeholder is any individual or group who can affect or is affected by the actions decisions policies practices or goals of the organisation (Freeman 1984 25). What Stakeholders Want From Easyjet 2022-11-21. Income statement Ways of Working Strategy. To effect and to offer a consistent and reliable product and fares appealing to lesuire and business markets on a range of European routes. Table of Contents To have happy customers a firm ha sto create expectations and meet them. Stansted, Southend, as well as Newcastle from the end of August due to low levels of air travel demand as a result of the COVID-19 pandemic. Originally . The airline was renamed EasyJet Switzerland and commenced franchise services on 1 April 1999, having relocated its headquarters to Geneva International Airport.

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